Reading Fair Trade: Political Ecological Imaginary and the Moral Economy of Fair Trade Foods

Michael Goodman
Publication Date: 
This paper begins to explore the changing political geographies of alternative development as practiced and envisioned in the global South.
Looking specifically at the growing movement and market for fair trade foods, this form of alternative development has become the moral business of latte drinkers and other reflexive consumers in Europe and the US. [...] The paper concludes with a brief discussion of the continuing dilemmas critical for fair trade and suggestions for further empirical study of fair trade provisioning and alternative development networks.